Penny, by TLDR Parents

Parenting logistics shouldn’t feel like a second job.

Meet Penny, your trusted family assistant. She does the reading, the remembering, the calendar-wrangling, and the reminding.

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Penny at her desk
Shows her work

She texts you what matters, and shows her work.

A heads-up the moment something needs you, pulled from the family’s inboxes, with the place, the form, and the link right there in the text. Not just a reminder. The real thing.

9:41
Penny
Penny
Today 8:04 AM
Morning! Emma has a field trip Friday and the signed permission slip is due. Here’s the trip 👇
cityscience.org/field-trips
Field trip: City Science Center
cityscience.org
I pulled this from the Lincoln Elementary newsletter. Tap to view the source 👇
Penny
app.hellopenny.ai/e/lincoln-newsletter
Text Message
Sourced, always

See exactly where it came from.

Tap “view source” and Penny opens the original email, with the detail she found highlighted right in it. Nothing to take on faith, and every attachment is right where she left it.

9:41
Events
×
Lincoln Elementary Weekly Update
From: Lincoln Elementary <news@lincoln.k12>
Date: Oct 13, 2025, 3:04 PM
Save the Date: This Week at
Lincoln Elementary
Homecoming Spirit Week
Monday–Friday, October 13–17
Daily themes all week, ending with the pep rally Friday afternoon on the main field. Costumes encouraged.
Fall Festival
A huge thank you to everyone who volunteered. It was our best turnout yet.
Field Trip: City Science Center
Friday, October 18 · 4th Grade
Signed permission slips are due this Friday. Chaperones are welcome, sign up below.
Picture Day
Thursday, October 16
Order forms went home Monday. Extras are in the main office all week.
Scholastic Book Fair
Runs all next week in the library, before and after school.
More from this email§1 · 3 items
Ask anything

Your email and calendar, always in front of her.

Penny answers questions with perfect knowledge of what’s actually in your family’s inbox and calendar, and knows the details when a coach or a school changes plans.

9:41
Penny
Penny
Today 2:15 PM
Heads up, new email from Coach Dan. Today’s soccer practice is finishing 30 minutes later than scheduled, it now ends at 5:30 instead of 5:00 ⚽
Penny
app.hellopenny.ai/e/coach-dan-update
does it still start at the same time?
Delivered
Yes, same start time, 4:00. And it’s at Albemarle Field #2. Want directions?
Text Message

Most assistants tell you. Penny shows you.

Built for how real families actually run.For every family.

Penny reads across your whole family’s connected inboxes, not just yours, and turns the pile into one organized feed: every event, form, and deadline, prepared for your family. If you can text, you can use Penny.

Reads across the whole family

Penny works across everyone’s connected inboxes, so the update sitting in your partner’s inbox is not the one you miss.

Organized, relevant, and sourced

The actual forms, links, and attachments in one feed, prepared and personalized for your family, each one traceable back to the email it came from.

Texts you what’s urgent

Penny comes to you the moment something needs you, and answers with your email and calendar right in front of her when you have questions.

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Penny

Penny

A few more things she quietly handles.

Nothing slips between inboxes:

“The orthodontist confirmation landed in your partner’s inbox. Mia’s appointment is Tuesday at 3:40, on both calendars now.”

The deadline, before the scramble:

“Summer camp registration opens Monday and the deposit is due the 15th. Here’s the form and the amount, from the camp.”

Your new calendar “spokes-penguin”:

Next time someone asks when practice is, skip “it’s in the calendar.” Just say “ask Penny.”

Real Parents, Real Results

Parents who stopped missing the thing buried in the other inbox.

Bryan D.

Dad, school-aged kids

“I got my daily TLDR today and Melissa was shocked (SHOCKED) I knew parent teacher conferences were Thursday and the Leprechaun project was due Friday. I’m a hero in my own home.”

Rachel & James

Working parents, 3 kids

“We both travel for work. Penny makes sure the update in one of our inboxes reaches both of us, wherever we are.”

Sam T.

Single parent, twins

“No backup means I can’t miss anything. Penny is like a co-parent who actually enjoys the logistics.”

Everyone

Across the whole family’s inboxes

Sourced

Every item traces back to its email

~2 hrs

Reading and copying, off your plate weekly

The thing you’re about to miss is in an inbox right now.

Penny reads across your family’s inboxes, texts you what’s urgent, and shows you where it came from. You stay a step ahead without living in your email.

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Reads across your whole family from day one

Built for every family, by parents who get it.